Bye Bye Plastic Bags Commits to make Bali plastic bag-free by 2020!
A social initiative driven by youth in Bali, Indonesia to say NO to plastic bags!
A social initiative driven by youth in Bali, Indonesia to get people to say NO to plastic bags!
Bye Bye Plastic Bags has registered its commitment to The Ocean Conference to make Bali plastic bag free by 2018. This commitment is focused on SDG target 14.1 to reduce marine pollution.
Founders and sisters, Melati (15) and Isabel (13) Wijsen started Bye Bye Plastic Bags in 2013 when they were inspired by a lesson in class about people who have changed the world. They went home that day and thought “What can we do as children living in Bali, what can we do NOW.” Bye Bye Plastic Bags was born and now has a volunteer team of 25-30 students from all schools around Bali, local and international. It has become a well-known international movement of inspiration, youth empowerment, and of course, saying no to plastic bags. Their approach includes working with the government to implement their educational booklet in the Bali school system; advocating for businesses to become plastic bag free and distributing alternative bags to local shops.
SOCIAL IMPACT: OCEAN RECLAIMED PLASTICS AND KICK STARTER FUEL NORTON POINT
Single-use plastic that is used and thrown away often ends up in the ocean. A few years back it was estimated there was $100 Billion dollars worth of this material in our ocean.
25 Apr 2017 - Ryan Schoenike, co-founder of Norton Point, a sustainable eyewear company has an interesting background.
With his degree in economics and work experience in the D.C. market in utilities and solar, he is well steeped in the challenges of making the world a better place environmentally—in an economical manner.
Co-founders that complement each other
Schoenike got together with Rob Ianelli, a college buddy he met while studying abroad in China, to see if they could do their own thing…together.
Schoenike had the business, economics and lobbying understanding that is useful when taking on a social impact challenge. Ianelli was a serial entrepreneur with experience in eyewear and ties to Martha’s Vineyard where the firm hung out their shingle in 2015.
One man’s trash is another man’s core material
Plastics are the core material when making a pair of sunglasses. In developing a social impact startup, Schoenike was aware of the unique challenge of reclaiming and utilizing ocean plastics.
Single use plastic that is used and thrown away often ends up in the ocean. A few years back it was estimated there was $100 Billion dollars worth of this material in our oceans. Schoenike worked with scientists and other with a vested interest in recovering ocean plastics and putting it to use.
The two focused on a way they could help reclaim this material in Haiti—creating a local source of business—and reusing the material to form their glasses.
Co-founders on the move…to opposite coasts
While they initially launched in Martha’s Vineyard, the pair quickly realized that the island was not the best place to grow a business. As Schoenike puts it, the people around them were working on island time while they were working on ‘get stuff done time.’
A few years into their business they now work on opposite coasts.
Ianelli is in L.A.—the seat of fashion, a year-round sunglass consumption market with a local port to receive materials. Schoenike is in D.C. where he can continue to tap into the policy, science and business relationships that help him evolve the economics of the business model.